Race to Revenue '20: Meet the Racer | Daniel Jimenez '20 of Debtly

Author: Emily Tyson

Daniel Jimenez Debtly

Describe your company:Debtly is an app that helps users manage and pay off their credit card debt.”

Why did you apply to Race to Revenue, and what are you hoping to get out of the experience? “I want to turn my idea into a business. First and foremost we want to be able to make some money from our idea by building a product that people want to buy.  We have been focusing on the MVP and people have shown interest, but we need to figure out how to get people to pay the right price. We want to get to revenue!”

How have you been helped so far in your venture, and what sort of mentoring are you looking for in the future? Michael Wicks (from the IDEA Center) has been a huge help in helping us pivot and in developing our strategy.  There is a whole “laundry list” of other people who have helped us, including the rest of the IDEA Center’s commercialization team as well as professors in the Mendoza College of Business. We have also been in touch with Notre Dame alumni who are executives in the industry. Our challenge so far has been how to differentiate our app from the competition, and we are hoping to get additional help with this.”

What do you want to learn more about, relating to business development in general or your own company/venture specifically? “I would like to learn how to pivot efficiently, how to do effective marketing, and how to identify and close deals with financial institutions.”

Fun fact: “I sell beats online!”

Favorite place to get tacos: “El Agave Azul in Davie, FL. Get the “tacos de trompo.””